Why Professional Photography Matters in Real Estate


Having poor-quality listing photos is a good way to kill your home sale, so it’s imperative
that you hire a professional photographer to take proper photos of your home before you list it.

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Two things can kill a home sale before a buyer ever steps foot through the front door: Having poor-quality listing photos, or having no listing photos at all.

This is why, if you plan on listing your home soon, it’s imperative that you hire a professional photographer to take photos of it. As I always say, photos are your first opportunity to sell your house.

3D virtual tours are a fantastic marketing tool.


To that point, one thing our team has started doing for our listings is using a Matterport camera to give 3D home tours. This gives online buyers the opportunity to virtually walk through every room in your home. The nice thing about these 3D tours is they eliminate the need for open houses and minimize the number of showings you’ll have to allow. Additionally, 3D virtual tours are a fantastic marketing tool.

Click here to view an example listing with Matterport!

As always, if you have any more questions about this topic or you have any other real estate needs, don’t hesitate to reach out to me. I’d be glad to help you.

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